From side hustles to serious businesses
ShopEazy started in Durban with a simple goal: make world-class e-commerce accessible to the artisans, barbers, bakers, and beauty bosses who keep South Africa buzzing. We've walked the township stalls, spoken with spaza owners, and partnered with market traders to build a platform that speaks their language.
Today we're a remote-first team across Cape Town, Durban, and Joburg helping thousands of merchants move from DMs to deliveries. Every workflow, integration, and feature is shaped by real merchants sharing real challenges.
What keeps us building
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Local growth matters
We believe African entrepreneurs deserve software designed for them, not resized imports.
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Design for momentum
Every feature should remove friction, automate busywork, and keep the cash register ringing.
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Relationships over tickets
Merchants are partners. We answer fast, listen deeply, and build what they need next.
Built in South Africa 
The fastest path from idea to online empire
We marry local market insight with bleeding-edge AI to help you spin up a beautiful store, accept payments, and fulfil orders without hiring a full team.
Launched by founders who built and scaled their own online businesses in SA.- Preferred platform partners for leading payment and logistics providers.
- Product roadmap shaped by weekly feedback sessions with merchants.
OUR IMPACT
Growing with South African merchants
120+
Stores launched in beta
12 min
Average setup time
4.9 / 5
Support satisfaction
35+
Local partners
WHAT SETS US APART
Your unfair advantage in South African e-commerce
Every ShopEazy workflow is tailored for our local market — from township deliveries to suburban subscriptions.
Local-first commerce
ShopEazy is purpose-built for South African payments, logistics, and buyer behaviour from day one.
AI that saves hours
Generate product copy, resize photos, and build marketing campaigns with a few prompts — no agencies required.
Mobile-ready storefronts
Lightning fast, mobile-optimised templates keep township to suburb shoppers converting on any device.
Transparent pricing
Clear, modular pricing lets you only pay for the features you need while you grow.
Human support that cares
Our Cape Town and Durban support crew understand the hustle and respond via WhatsApp, mail, or phone.
Secure and compliant
Enterprise-grade security with POPIA-ready data practices keeps your customers and cash flow protected.
MERCHANT STORIES
From hustle to full-time success
See how founders across South Africa are scaling faster with ShopEazy.
“ShopEazy helped me take my bakery from WhatsApp orders to a full online store in a weekend. The AI copy suggestions are a lifesaver.”
Naledi Mokoena
Founder, Treats by Naledi (Johannesburg)
“From courier setup to payments, everything just works. The team even jumped on a Saturday call to help me launch a new collection.”
Zubair Davids
Owner, Cape Threads
“My online bookings doubled after moving to ShopEazy. The dashboard shows what matters and Ayanda, the AI assistant, is like having a business coach.”
Khosi Ndlovu
CEO, Glow & Grow Wellness
Start your free ShopEazy trial
Launch a world-class storefront with local payments, AI automation, and SA-first support.